FAQ
Local data for global real estate
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Accurately determine the commercial value and risk of your locations. Access real-time metrics from hundreds of location data sources
What we offer
Property investors
Insurers and reinsurers
Credit banks
Property managers
Site selection nationwide & globally
Location scores for portfolio risk control
Calibration of financial and risk models
Property monitoring and tenant rollover
Success story
Fortune-listed bank used the location scores by Habidatum
They checked and approved new locations
The bank closed $100 000 000 worth of loans
Fortune-listed bank used the location scores by Habidatum
They checked and approved new locations
The bank closed $100 000 000 worth of loans
Instant API access to the data feeds to see
How your location compares with each and every location in your neighbourhood, city, region and nation
The amount of people who move and stop in and around your property
Pre and post COVID location mobility values with the recovery and growth rate over time
Scoring billions of locations defined through close to real time mobility and travel data
Building
Grid cell
Trade area
Cluster
Delivery
Per location data package via API
Full region data package via web dashboard
Make an HTTP request to get a spreadsheet with metrics for your location
Access web dashboard with monthly updated data visualized on a map
Why choose us?
Global coverage
Large inventory of vetted global data partners in GPS, mapping and telecom
GDPR compliant
Privacy-by-design database built in-house for secure highly granular data aggregation
Flexible delivery
Easy to use interactive dashboard, automated reports, csv, API
Data integrity
Cleansed & normalized, checked for comparability and equalization
Scoring & Analytics
Out-of-the-box risk metrics and scores adaptible to your financial models
Collaboration, thought leadership
Engaging with clients to design solutions that best meet their needs
Ongoing contracts with F500 banks, (re)insurers, property investors, financial platforms. Experience working in 50 regions globally and international awards
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FAQ
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What are the metrics?
Our standard package contains a selection of the following monthly updated metrics
  • Statistically normalized foot traffic by 50m grid cells (with dwell time, amount of time people spend in a location: transit stops for 2 min and more, work and leisure activities for 3 h and more, as well as total activity - median crossers per day), updated monthly
  • Statistically normalized occupancy by building polygons, updated monthly
  • Location Risk Score (LRS) = [ Foot traffic * Density of Points of Interest (POI) ] within customizable accessible area, updated quarterly
  • You can select additional metrics from this list and contact us for more details
  • USA and other countries are covered: contact us to find out more about a set of metrics for your country.
What are the data sources?
  • We collaborate with GPS data aggregators and telecoms to get mobility data and process it into statistically normalized metrics of the footfall, occupancy and location risk.
  • We also source information on points of interest from online maps.
  • For statistical normalisation, filtering and validation we may apply Census data, satellite imagery and building footprint information.
  • We use travel time data (auto, transit, pedestrian) to define a relevant catchment area around each and every property, measure commercial potential of those areas, and then compare all the areas employing a scoring mechanism.
  • Please contact us if you want to learn more about the preferred data partnerships used to calculate your metrics.
What are the spatial units?
  • Foot traffic data is offered in a regular grid covering the whole globe with a minimal cell side of 50 meters that can be aggregated to larger areas in real time.
  • There is also a metric showing foot traffic by building footprint boundaries helping differentiate between street traffic and building occupancy.
  • Location risk and local commercial potential metrics are calculated for neighborhood clusters defined by travel time data (accessible area isochrones).
All spatial units are comparable by their commercial risk metrics both on a national and global scale.
Is historical and current data available?
  • Foot traffic data is updated on a monthly basis. Location Risk Score is updated quarterly.
  • History: the standard package offers historical metrics for Pre-COVID (2019), Lockdown (2020) and End-to-Post-Lockdown periods (2020-2021).
  • Longer history of observations and higher-frequency updates are available on your request.
How is the data cleaned and normalized?
Before the data is transformed into metrics, a set of data cleansing, validation, normalization and approximation processes is performed:
  • There are basic machine-readable format checks and anomaly detections performed by our automatic data pipelines.
  • The data is filtered using satellite and building/road/water footprint data to match with actual territory of interest.
  • Data validation checks are run with internal quality reports production.
  • Then, data normalization is carried out for making data comparable over time and geography.
For approximation, we apply wide historical samples as well as official Census data.
We guarantee the quality of our metrics, and will be glad to share our validation results with you if required.
What is different in our approach?
  • Adaptability. Real estate properties do not move while everything around does → The scoring shows the most up-to-date situation, and allows seeing time delta 
  • Relativity. You need to know not just where the property is, but also where it is not → The scoring is relative to millions of comparable and target locations
  • Operability. Location data is rich; encyclopedic view on it, however, complicates the decision making → We translate location data into financial benchmarks, proof points and signals of value and cap rate change
What are the delivery formats?
  • Our standard package is provided via per location API calls.
  • Enterprise licenses offer Chronotope Dashboard access to metrics visualized in 2D and 3D on a map over time. There are automated filtering, reporting and instant CSV export features that simplify your analysis.
  • There is a standardized PDF report that contains insights on locations of your selection. Reports are generated in the Chronotope Dashboard.
  • Bulk CSV/Excel download can be provided on request.
Who are our customers?
  • We work with financial risk underwriters: banks, insurers, reinsurers, funds and various types of asset networks both in the USA and internationally. Our current client base includes several Fortune 500 financial institutions. Habidatum powers Mastercard's global database and its visualization tool for real estate investors into opportunity zones: Inclusive Growth Score.
  • Our work has been recognised by the Real Estate Board of New York (REBNY), International Real Estate Federation, the World Bank Group, Intel, Fast Company's World Changing Ideas Awards.
Habidatum International, Inc.

New York, US
Tallinn, EU
Habidatum
ask@habidatum.com


+1-347-321-8220


123 William Street, 27th Floor,
New York, NY 10038, USA